BUILD THE  1 OF 1 BUSINESS

A NEW ERA NEEDS A NEW APPROACH...THAT'S THE [ONE] MEMBERSHIP

I didn’t build [ONE] for everyone—I built it for entrepreneurs like us.

The ones who aren’t here to blend in, play nice, or follow some 6-step bro-marketing blueprint.

We’re here to set trends. To build brands that make people look.

To become so original they couldn’t copy us even if they tried.

This is a membership for business owners like you who are ready to make Category of One status your baseline.

▪️ One strategic move per month
▪️ One done-with-you foundational project
▪️AI-powered prompts to help you build it
▪️A clear path, mapped out start to finish

By the end of the year, you’ll have your own
Category of One Playbook™—The no-bullshit foundation of your “oh, I actually run sh*t now” business—documented, built for longevity, and dripping with main character energy.

THIS IS THE THING YOU DIDN'T KNOW HOW TO ASK FOR. THE THING YOUR BUSINESS HAS BEEN WAITING ON. AND NOW? YOU FOUND IT.

HOW I KNOW YOU’RE READY TO BECOME THE BRAND THAT STOPS THE SCROLL + SETS THE STANDARD...

Here’s the truth: I’ve worked behind the scenes with some of the most successful business owners, leaders, and C-suite icons you’ve read about in Entrepreneur and Forbes.

And whether they knew it or not…
they all had one thing in common: They built brands that were impossible to copy.

Some of them did it accidentally.

I want to do it with you on purpose.

That’s what we’re doing inside [One].

INSIDE THE [ONE] MEMBERSHIP YOU WILL:

▪️ Build a brand that makes you more money—because we’re not doing this for exposure and good vibes. Every foundational piece you create in [One] is designed to drive demand, raise your rates, and turn your brilliance into actual revenue.

▪️ Map out every foundational piece of your Category of One business—from your signature language, catch phrases, and brand vibes to your fully uncopyable look and feel.

▪️ Fine-tune your social presence so your content creates cult status (and your DMs start saying things like “working with you is on my vision board”).

▪️ Position yourself as the go-to in your industry—with the kind of presence that leads to podcast invites, press features, keynote stages, and hell, maybe even a publishing deal.

▪️ Build your own Category of One Playbook™, month by month, so everything in your business finally feels like you.

HERE'S WHAT YOU GET EVERY SINGLE MONTH IN [ ONE ]

We reverse-engineered what makes people obsessed with a brand—and turned it into a year-long glow-up plan for your business. No filler. No fluff. All fire.

HERE'S HOW WE DO IT: 

📝 The [One] Drop™
You’ll get a gorgeously designed PDF magazine dropped into your inbox that unpacks that month’s “Category of One” theme. It’s easy to follow, beautifully built, and something you’ll keep coming back to again and again. Think: your brand’s favorite reference book—but with jokes and vibes.

🎙️ Your Recorded Lesson
Forget Zoom fatigue—we pre-record your monthly deep-dive lesson so you can watch whenever, wherever (yes, even in bed with some Swedish candy). No calendar juggling required.

🔥 The [One] Project™
Each Drop comes with a done-with-you implementation project, designed to help you build one foundational piece of your category of one business—fast. No guessing. No spinning out. Just results.

🤖 Your AI-Powered Prompt Pack
We’ve built custom ChatGPT prompts for every single project, so you can work through everything at lightning speed without staring at a blank Google Doc for 4 hours. Answer the questions, follow the prompts, then boom: you've got your asset.

💬 The Hotline
This is where we send hot takes, behind-the-scenes inspo, resources we’re obsessed with, and the occasional “YOU NEED TO SEE THIS NOW” moment via text. Not another annoying Slack thread. This is actually gonna be f-u-n.

👑 The [One] Coaching Call
Once a month, we go live for 1:1 hot seat coaching with Erica. This is where you can bring your Qs, your stuck moments, your spinouts, or your breakthroughs—and get real-time help on your actual business. You'll also get to hang out with your fellow [One] homies. You’ll leave with clarity, confidence, and maybe even a new tagline.

And no—there’s no chaotic online community you need to keep up with.
This is strategy with structure. Innovation without overwhelm. And it’s designed to work for you.

WANT TO PEEK AT THE FULL 12-MONTH ROADMAP MONTH-BY-MONTH? DM ME THE WORD "PLAYBOOK" ON INSTAGRAM AND I'LL SEND YOU THE WHOLE DAMN PLAN.