Check baby, check baby,

1, 2, 3...

You were READY to hit empire status

with your online coaching biz like...

Y-E-S-T-E-R-D-A-Y

You’re motivated AF, you’re investing, you’re doing the work, and still....

you’re nowhere near empire status.

You’ve been in other programs before,

but everyone else in your “cohort” [omg, can we agree to NEVER say that again??]

is speaking at virtual summits, making stacks of cash and selling out programs left and right.

I promise I didn’t cut/paste this from a bumble dating app DM,

but what if I told you: it’s not you...it’s them?🧐

Step one of building your biz empire is you truly, madly, deeply getting this:

YOU DON’T WANT A BIZ THAT LOOKS LIKE ANYONE ELSE’S.

And yet for some bizarro reason, you keep trying to do it [insert guru’s name here]’s way.🤷🏻‍♀️

✔️ No one else’s formulas everrrr seems to work for you the way they do for everyone else.

I get you...cause you’re just like me. You’re allergic to doing shit the same exact way as everyone else. So, duh: you need a program that’s just as bomb and unique as you are. And spoiler alert: someone else’s 10-step framework or proprietary funnel formula ain’t it.

✔️ Wanna know exactly what I did to get fully booked out, sell out all my programs and create 30-50k months easy peasy, lemon squeezy? 🍋

I made one single decision that has totally changed the game for me in ways I never could have even dreamed of...and it was this: IGNORE ALL THE MOTHERFUCKING RULES AND DO SHIT MY OWN WAY. That was literally it.

✔️ It's gonna feel so damn good to finally have a gameplan

I know you like to do things your own way..and you march to the beat of your own drum. Me too. I don't want you to create a cookie cutter copy of my biz or anyone else's, but let's get real: you still need a damn plan, GF. I created a framework that allows you to show up on Instagram y-o-u-r way, kill it on the daily, connect with your community and make lots of cash money, honey...

I got some truth bombs I need to drop on yo face...

So turn on some Drake, fire up your eyelash serum and grab yourself a sheet mask.

Cause, I’m bout to share an unpopular opinion RN: the success that you’ve always known is within your reach, is one billion percent only avail to you if you can get your ass over the steep hill of believing that you have to be more like “them” if you wanna be hot shit.

YOU. ARE. NOT. LIKE. THEM.

And every day you pretend...every day you keep trying to make yourself follow the other guru du jour’s exclusive proprietary framework...every day you try to make yourself seem more like the perfectly coiffed vanilla coach squad, is another day you cockblock yourself from reaching the online coach empire status that you just *know* you’re meant for.

In this mastermind, you-n-me are going to reinvent your biz from the ground up together

Fuck vanilla coach frameworks, standard funnels and cut and paste biz models that all look e-x-a-c-t-l-y the same.

In fact we’re gonna take the standard “build your biz and get to 10k months!” rule book, set it on fire, bury it in the backyard and then use the ashes to make voodoo dolls [don’t ask me how I know how to make voodoo dolls, pls...I watched a video on Youtube 🤣].

And look: this is not me saying “I’m not gonna help you get to 10k months”...this is me saying “you ain’t gonna get to consistent 10k months until you do the work of creating a biz that is a 100% reflection of YOU.”

I wanna help you build an online coaching biz that gives you permission to show up every single day and infuse all the things you do and create with all your juicy, unique “extra-ness.”

You’ve been hiding that shit for too long and it’s gotta stop.

Delete your “Calm” App off your phone, pop a pot gummy bear

and just dream with me for a sec. Imagine if...

✔️ Working on your biz every day felt like a shoutout from Cody Rigsby on your Peloton ride, topped off with a Le Labo Santal 26 candle, wrapped in a heaping bowl of Gigi Hadid’s pasta a la vodka [don’t act like you didn’t watch a million TikTok vids about it].

✔️ All of your offers and programs were so much damn fun to create, you literally felt guilty talking to your friends about your biz.

✔️ You never had to worry about “addressing objections” with potential clients, because after hanging out with you on Instagram for a hot minute, they just didn’t have any.

✔️ Every single one of your 1:1 clients felt like hanging out with Oprah and Gayle...all your masterminds were filled up with cool ass chicks who are just as deeply in love with the Duke from Bridgerton as you are and you were so fucking obsessed with your biz that it was a lil bit embarrassing.

HEYYYYY. I'M ERICA

Here's the highlight reel: I left my successful career as an Interior Designer a couple of years ago (not to brag, but ok fine I will: my house has appeared in two best-selling design books and I wrote for HGTV) and I decided to become a full-time online coach.

Ever since, I've been hella busy building my own empire:

✔️ My very first first 1:1 coaching program, which I announced on Insta stories, sold out in one week.
✔️ 6 months later, my first online course made $50,000.
✔️ I now have consistent $20-30k months
✔️ My 1:1 coaching roster is fully booked out six to twelve months in advance.
✔️ I Made my first million...TBD, but comin soon.😜

And the ONLY place I have ever marketed myself as a coach is on Instagram.

I'm now on a mission to help 1,000 women--women just like you-- do exactly what I did. And I truly, madly, deeply wanna be a part of YOUR story...and help you build your own online empire so you too can have the dreamiest, most baller life you can imagine.

Speaking of dreamy lives, I moved to San Miguel de Allende Mexico with my husband and senior Basset Hound Gus in 2018...cause why the hell not. When you work with me, moving to Mexico is totally optional, but also highly recommended.

Let’s get into it...here’s exactly what we’re going to do in the

Coach Icon Mastermind.

I created 3-month intensive for you that looks like no one else’s program...cause reminder:: YOU DON’T WANT A BIZ THAT LOOKS LIKE ANYONE ELSE’S, AMIRITE?

MONTH ONE:

I’m gonna teach you how to become un-fuck-withable on all fronts.

+ “WTF is imposter syndrome?,” says you after our deep dive mindset work.

+ We figure out your attraction marketing formula that magnetizes all your new baller clients to you.

+ Create 9 guiding principles for your biz that represent everything you want your unique biz to be.

MONTH TWO:

Let’s get yo ass visible, figure out your special sauce & revamp all your offerings.

+ Your brand ain’t just a logo & a color palette; we dive deep into who you are and how you’re gonna show up in your biz and online.

+ What do you want to be known for? Here’s where we get your icon status on lock.

+ We dive deep into your Human Design to figure out what your biz needs to look like based on your unique energy blueprint.

MONTH THREE:

Content is currency...let’s get your authority & influence front and center.

+ You are a thought leader and need to show up as an example of what’s possible for your community...let’s come up with a plan.

+ Your audience isn’t going to grow until you are bringing the fire with your content. Let’s dive deep.

+ New Insta grid, who dis? Yep, you’re going to get a completely custom collection of graphics for your new iconic self.

The Coach Icon Mastermind kicks off on Thursday May 6, 2021

We will be meeting every week on Thursdays 4pm EST / 3pm CST / 2pm MST / 1pm PST [I tried to pick a time that would let our UK and Australian homies join us too!]. All sessions will always be recorded and put in our course area within 24 hours.

✔️ HERE’S HOW THIS COACH ICON MASTERMIND SHEBANG IS GONNA BREAK DOWN:

+ Bi-weekly group coaching calls where we dive into some strategy and everyone [and their biz!] can get some up close and personal attention from me. And duh: also homework. Thursdays, 4pm EST / 3pm EST / 2pm MST / 1pm PST

+ Every other week implementation co-working sessions where I will give you specific exercises to implement the lessons we learned the week before. Then we’re all gonna do em together. You’ll get a workbook, PDF worksheets, templates and anything else you might need. Thursdays, 4pm EST / 3pm EST / 2pm MST / 1pm PST

**Your mastermind group will have no more than 10 women in it, so we’re all obvs gonna be besties.

✔️ YOU ALSO GET:

+ Access to a group Voxer chat to build community, create ride-or-die connections and get some 1:1 coaching from me.

+ A dedicated Coach Icon Mastermind course area where you will be able to access all replays, worksheets and workbooks, extra resources and bonuses.

+ Full access to my Insta Coach Camp training program [which is not avail anywhere else right now] to ensure you are killing it on Insta from here on out. [$497 value].

I’ve never seen anyone else do this before, but this mastermind has some bonuses that will blow your damn mind

I have reached out to some of my fave homies to make sure you are armed with E-V-E-R-Y-T-H-I-N-G you need to build your empire NOW. [**and yep, allll of these things are included in the price of the program and don’t require an extra investment on your part]😱

Need a heading here

Let’s create some “Guiding Principles” for your biz with Christina-Laurin Stephens

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Your Insta grid is bout to go from blah to “baum chicka baum baum” with Jess Jacques

Your Human Design blueprint will guide EVERYTHANG you do in your biz from here on in...Rachel Onojafe will help you figure it all out.

Nope, your car selfie ain’t gonna cut it anymore...you’re getting your own Facetime photo shoot

TESTIMONIALS

Before you sign up, I wanna have a lil' chat...

I'm so friggin excited that you're thinking about joining my Instagram Coach Camp crew! But before you go ahead and click that "buy" button, let's make sure that you-n-me are cool...

✔️ I want to be crystal friggin clear about my values: BLACK LIVES MATTER.

✔️ If you voted for Donald Trump...or support him even a teensy little bit, I do not want your money.

✔️ If you DO NOT support equal rights for the LGBTQ community, I do not want your money.

✔️ If you DO NOT believe in science, refuse to wear a mask during this pandemic or have ever posted bullshit like "free your face," I do not want your money.

Basically, If you feel anything aside from wanting to fist pump and scream "FUCK YES! to everything I said above," then you-n-me are not a match.

Please don't invest in my program, cause I'm not the coach for you.

Still here? Ok, cool...let's go build some mother effin empires together!

⭐️ One more thing: If you're a Black woman or someone from a traditionally marginalized community who’s trying to build your online biz—and you’re hella excited to do this program but you can’t invest in it right now, please reach out to me via DM on Instagram [I'm @ericareitman]. I want to work something out with you, and I have scholarships and extended payment plan options that I’m excited to chat with you about.

Here's exactly what your investment looks like...

Coach Icon Mastermind

$6997

ONE-TIME PAYMENT

Bi-weekly group coaching calls with 💣, biz-shifting lessons
Bi-weekly co-working sessions [w/homework!]
Intimate Group Voxer chat
Access to Instagram Coach Camp

BONUS:
Individualized Guiding Principles Sessions
Custom Instagram grid redesign w/templates
Human Design Reading
Facetime photo shoot

Click HERE if you're looking for the 3 payments of $2400 payment plan option.

LET'S DO THIS!

VIP Upgrade

$8497

ONE-TIME PAYMENT

3 1:1 coaching sessions so you-n-me can work directly on YOUR biz together
1 week per month 1:1 Voxer access
Bi-weekly group coaching calls with 💣, biz-shifting lessons
Bi-weekly co-working sessions [w/homework!]
Intimate Group Voxer chat
Access to Instagram Coach Camp

BONUS:

Individualized Guiding Principles Sessions
Custom Instagram grid redesign w/templates
Human Design Reading
Facetime photo shoot

Click HERE if you are looking for the 3 payments of $2875 payment plan option

LEMME IN

I’m gonna keep it real...this program is mos def NOT just for everyone...

I’m looking to recruit chicks who are:

✔️At that “messy middle” stage of their business...you’re not brand new, but you also haven’t totally figured shit out on your own and you’re ready to stop trying to go at all this shit by yourself.

✔️ Ridiculously comfortable telling it like it is...you know what works and you know what doesn’t and you’re not down for sugar coating shit like you’re friggin Willy Wonka [ok, you might need a hand embracing this full throttle, but you’re finally ready to DO IT].

✔️ Opinionated and proud of it. You’re always the chick who does things your own way, and you’re really sick of having to apologize for it.

Ready to step up to the plate and be a motherfucking thought leader. I know that you don’t quite feel like you’re there yet, but I ALSO know that you’re like 11 seconds away from blowing up with the right type of push [ON WEDNESDAYS WE WEAR PINK].

Ready, willing and excited to create a biz that stands out from the crowd, connects with your dreamiest, unicorn, puppy dog eyelashes clients, and makes all the basic b’s jealous.

By the time we’re done, you’re gonna be so “extra” loud-n-proud, you’re gonna be printing this shit☝🏻 on t-shirts and motherfucking mugs.

I wanna answer allllll your burning questions

1. When does this start? When are the weekly sessions?

2. How many women are going to be in this group?

3. WTF is this Voxer group thing-y?

4. Tell me more about these bonuses...are these all custom to me?

5. Do you offer payment plans?

6. Is this just for coaches?

You’re ready to rock? Cool, here’s exactly what the sign-up process is going to look like

_______________

Let’s go through it all step-by-step

First, choose your program and payment option

Do you need a little extra somethin somethin and want to brainstorm specifically about your biz with me? I’d love to get my brain juice all over your biz and strategically plan and brainstorm with you. If that sounds good, go for the VIP option. If you’re all good in the hood with hangin with the group and blowin up your biz that way, choose the straight up mastermind option.

Then fill out the application for the program

We want to make sure that everyone who joins is the *perfect* fit for this program, so we’re going to carefully look through every application. You will hear back from us with a “yay” or a “not right now, dawg” within 24 hours.

Then it’s awn like donkey kong, and the emails will start rollin in

Once you are accepted into our girl gang, and make your payment, you will have immediate access to your Coach Icon Mastermind course area [yep, there’s juicy shit waiting in there for you already] as well as Instagram Coach Camp. You will also receive instructions on how to get going with all of your bonuses, as well as links to my calendar to schedule your sessions [*only if you chose the VIP option].

Still not sure if this program is a good fit for you? Email me...

Let's chat and get all your questions answered.
Click the pretty pink button below and you can send me an email. These emails come straight into my inbox, so you-n-me can talk it all through, [and if I don't think this program is a good fit for you, I promise I'll give it to you straight].

Email [email protected]

Hey you. One more thing before you go...

I know you've heard me say this before, but reminder: your brain is a dick.

And it's probably telling you shit right now like this: you're out of your friggin mind for thinking that and make big ass money online as a coach.

You gotta tell your dick brain to fuck off. Like for realz.

Whether or not you sign-up with me for Coach Icon Mastermind, I need you to promise that you're gonna let that shit go. Buh-bye.

You CAN DO THIS...you legit can build your own online coaching empire. And you should.

Cause there are people out there right the hell now who need your help. They need you to tell em what's what....and to help them figure all their messy shit out...and to change their whole damn lives.

So don't leave em hangin, k?

OK, LEMME INTO INSTAGRAM COACH CAMP & LET'S DO THIS!

By the time we’re done, you’ll have:

An “unfuckwithable” mindset that allows you to show up every day like the damn Icon you know you’re meant to be
An attraction marketing strategy that will ensure you’re ONLY working with the most badass btchz you could dream up
A content gameplan to help you stand out from the crowd, that feels light and easy, and stops the scroll EVERY time.
An offer revamp based entirely around creating mad fun in your biz [and yep: also mad money].
Custom designed new Instagram graphics, a photo shoot, an individualized session to create guiding principles for your biz, and a Human Design reading to ensure you’re using your energy for the things you are meant for in your biz [these are all included in the price of the mastermind].
And dude...SO much more.